NUTRITION COACHING IN ASIA
Improved athletic performance in just 30-days
Giving recreational, amateur and youth athletes the same competitive edge as the pros
PROFESSIONAL ATHLETES DO NOT FOLLOW THE CROWD - NOR GENERIC NUTRITION ADVICE
They follow customised diets based on…
Physiology
Their Goals
Their Sport
I KNOW BECAUSE I WAS HIRED TO DESIGN THOSE PLANS
Every plan was different because every athlete was different. I never prescribed the same diet twice. This is called Performance Nutrition. And it only works when it’s customised to the client and their specific goals.
WHAT ABOUT RECREATIONAL ATHLETES?
Aka “weekend warriors” – the ones who hold themselves to high standards and pursue excellence on the field, the track, or the court?
Or young athletes – high school and college students brimming with potential but without the resources of a professional?
They too have what it takes!
BUT they’re not pro athletes
They never land on the perfect nutrition plan for their
AS A RESULT, THEY INVEST A FORTUNE
Time and money without ever achieving the level of mastery they know they are capable of. They plateau. Get discouraged. Quit.
AT WORST, THE WRONG NUTRITIONAL CHOICES
While simply “eating right” may lead to body composition changes short-term, without bespoke nutrition it ends up damaging their health long-term.
It’s a mess, we know. But recreational athletes in Asia have had no other choice. Until now.
is proud to present
For Recreational, aspiring professionals and youth athletes in Asia
Leading Asia’s quality of performance, Nu Performance is thrilled to offer bespoke, science-driven Performance Nutrition Coaching — the kind traditionally available only to the pros — for discerning amateur athletes who nevertheless hold themselves to elite standards.
Through customised Performance Nutrition Coaching, my team and I help you identify inefficiencies in your nutrition plan that are holding you back, and codify a unique nutrition plan that will instead propel you forward to new heights of athletic performance.
ELEVATING THE ATHLETE INSIDE YOU
BEFORE-AND-AFTER DEXA SCANS
A DEXA scan (short for dual-energy X-ray absorptiometry) is the gold standard for measuring body composition, bone density and mineral content. This is how pro athletes discover hidden details about their body composition, and tailor-make a nutrition plan to specifically alter their body composition to maximise performance. Every Performance Nutrition Coaching protocol starts with a DEXA scan, and then ends with another DEXA scan to demonstrate results.
BESPOKE NUTRITION PROGRAMMING
For most recreational or student athletes in Asia, this is the first time they have ever had a nutrition plan customised to their individual needs – based on their goals and unique physiology – under the tutelage of a nutritionist who helped professional athletes live up to their contracts and expectations.
BI-WEEKLY ATHLETE CHECK-INS
No athletic performance plan is set in stone. It requires constant monitoring, testing and refining. Select Performance Nutrition Coaching protocols include bi-weekly check-ins to keep track of progress and make adjustments along the way.
EDUCATION AND FUNDAMENTAL UNDERSTANDING
It’s easier to adhere to a training and nutrition protocol when you know why you’re doing it. Every Performance Nutrition Coaching protocol includes comprehensive education on the fundamentals of sports nutrition — what works, and why — so you can build discipline in your nutrition without any doubt that results will follow.
UNLIMITED EMAIL AND WHATSAPP SUPPORT
Select Performance Nutrition Coaching protocols include unlimited direct access to your master coach by email and WhatsApp, so you’re never left in the dark about what we’re doing to improve your performance and why.
WITH THESE TOOLS, YOU CAN FINALLY GET OUT OF YOUR OWN WAY
Proper nutrition puts the wind at your back, empowering you to break through your plateaus and achieve best-ever results in as little as 30-60 days.
Meet your coach
HELLO, I’M LUKE DAVEY
I spent over 8-years as the Head of Athletic Performance at Hong Kong Rugby Union.
Education
THAT’S WHEN I DISCOVERED A NEW SENSE OF PURPOSE FOR MY LIFE AND MY CAREER.
When I parted ways with the Hong Kong Rugby Union, I received a deluge of requests for one-on-one coaching — not from pro athletes, but from discerning amateurs in pursuit of pushing their personal limits and eager for individualised direction. That’s when I realised — the personalised attention to nutrition that I had taken for granted in my decade-long career was largely unattainable for the majority of performance athletes who never attained or aspired to a professional contract.
ELITE PERFORMANCE SHOULDN’T JUST BE FOR THE PROS
Every athlete, across any walk of life, should be able to achieve their fullest potential and the last thing that should hold them back are nutritional inefficiencies that are easy-to-fix. I have been coaching recreational, weekend warriors on bespoke nutritional protocols ever since.
What people say
Weight management has always been Achilles heel since I’ve started competing in cycling races. I decided to look for help and through word of mouth, I began working with Luke in preparation for the 2023 Asia Cycling Championships a few months ahead of time. From the get go, Luke was attentive to my needs and habits, and shared his wealth of knowledge to not only educate me on making the best nutrition choices, but also taking a lot of care to monitor my progress on a daily basis. Of course, a huge part of the journey was also in the mind, and he was very encouraging to keep me focused on the goal. I am very satisfied with the progress we made, and can confidently say I would not have achieved my goals if not for his help. I highly recommend Luke to anyone looking to improve their sports performance especially on the nutrition side!
Daryl Chan
Elite Cyclist
As a former regional netball player, I’ve been a competitive sportswoman my whole life. In recent years I have taken up running and trail racing, competing in competitions across Asia. Looking to increase my performance, improving my race nutrition was the next logical step. I was referred to Luke Davey by a fellow runner who had benefited from his services. Luke was friendly and professional throughout, and after using him myself and seeing the improvements in my race times I will continue to use him when preparing for future events and competitions.
Daysie Whitmore
Competitive Runner
I was working with Luke with the specific goal to improve my endurance performance in preparation for marathons and other endurance races. Just several weeks into the coaching any aspect of my training has significantly improved. I quite appreciate the fact that Luke is able to share tons of valuable knowledge on training and performance improvement which goes beyond the nutrition coaching. Working with him not only made me a better runner but more importantly gave me the confidence to reach for the next goals. I’m already planning my next coaching cycle and can highly recommend working with him.
Patrick Schubert
Endurance Runner
I started working with Luke Davey this year, and I have been seeing amazing results.
But before I share my results, perhaps I should explain the process the support I got from working with Luke.
Luke together with me provided with a training plan, helping me develop and educate myself – basically he is a believer of sustainable development and is helping me learn how to work out and accomplish my fitness goal by myself. He is always there to chat, reviews, answers my 1,000,000 text messages with a positive attitude! I always feel like he is by my side. As per nutrition, Luke has helped me step by step with a good plan that works for me. Explaining in a way that makes me understand the process and the reasoning behind everything he is doing. He chats with me on a weekly basis and answers my questions 24/7
Because of his special approach and his goal to help me help myself and be independent- I trust that now I know how to do this. I got this. And thanks to him I know this change I made is for life.
I started with body weight of 114KG – and now I am 91.8kg
Ayal Ben Or
At 58, I engaged Luke Davey of NU Performance to prioritize my fitness. I had a rugby background and moved to Hong Kong in 1995, where I had a successful rugby career. However, old injuries led to weight gain and an unhealthy lifestyle for 13 years. In 2017, a cardiac problem was fixed, giving me a second chance. I resumed cycling, hiking, and running.
In early 2023, I hired a cycling coach but struggled with weight and nutrition. That’s when I sought Luke’s help. We developed a personalized plan based on limiting carbs and tracking intake using MyFitnessPal. Luke provided the High Protein Cookbook for easy meals. The plan improved my workouts, recovery, and hydration strategies for Hong Kong’s heat.
With Luke’s support, I lost 10kg, improved training performance, and achieved peak fitness. I never felt hungry or had cravings. The program put me on a sustainable path to a healthier lifestyle. I highly recommend working with Luke, as his academic background, scientific knowledge, and practical experience make him exceptional at delivering tailored plans. He understands the challenges of balancing work, social life, nutrition, and training.
Richard Cooke
Ironman and cyclist
I did my ACL revision in October 2020. I needed help with my knee post ACL revision. I was recommended to work with Luke for my sports and conditioning as I am a professional football player. Right from the first meeting, I found Luke to be very understanding to my personal needs with regards to my football fitness so that I am able to go back to playing at an elite level. He created an individualised program to suit my needs. He also helped me set up a gym program so that he could keep track of the work I was doing. Furthermore he set individual goals, kept track of them and I particularly liked that Luke even advised me on nutrition. He is very calm while working with me and I feel very comfortable and motivated during our sessions. I am extremely satisfied with the results I have achieved working with him. I would recommend Luke to anyone who is looking to work on their personal goals with regards to sports conditioning and strengthening and also post surgery or injury.
Daryush Irani
Professional Football Player
Six weeks out from my wedding day, I panicked. After a few too many celebrations in the run up, the dress was tight and I lacked serious confidence in how I felt about being a bride. Knowing my timeframe was tight, I reached out to Luke to see if it would be at all realistic to kickstart one of his Lifestyle and Weight-Loss packages so close to the big day. Confident that we would start achieving results, I was locked in and started to “shred for the wed”. Six weeks later, I was five kilos lighter and the dress fit like a dream. The temptation to crash diet was real, but I couldn’t be more glad that I fought the urge to drastically drop calories and instead work with a professional to lose weight in a healthy, sustainable way. Eating a solid amount of calories and carbs, combined with a regular exercise routine, the weight started melting off and I never once felt hungry, deprived or burnt out. I was kept accountable every single step of the way, and actually, for once, understood exactly why Luke’s programme was designed the way it was. The science holds up! Bespoke to my own body composition goals and lifestyle factors, there were no short cuts, just a happy bride-to-be. Six weeks was just a glimpse into a healthier future, and I’m excited to continue working with Luke and keep on smashing those weight-loss goals – carbs included!
Lexi Moran
Copywriter and Editor
After years of rugby I found myself lacking the ability control my weight. Luke provided a source of accountability, education and realistic long term strategies to ensure I am the healthiest version of my self. This has been the best investment I’ve made in myself and I would urge anyone to take the plunge! You won’t regret it.
Thomas James Savidge
My wife and I have been working with Luke on various S&C projects for the last couple years now. Highly recommend his skill set to anyone looking to improve strength and all round performance.
Sam Miller
IMAGINE WHAT YOU COULD ACHIEVE IN JUST 30-60 DAYS
With the help of Performance Nutrition Coaching, anything and everything is possible
Shaving seconds off your short-distance time
Lopping minutes on your long-distance time
New levels of explosive strength, speed, and agility
The endurance to tackle the most punishing sports
Notching wins and records
Achieving the physique of your dreams
Don’t settle for any standard lower than elite
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IF YOU’RE STILL ON THE FENCE, I’LL JUST SAY THIS…
None of us are getting any younger. Every year that we procrastinate and wait for a tomorrow that never seems to come, elite performance becomes harder and harder to achieve. Most people live their entire lives without knowing what they are capable of. Without tapping into their elevated state of performance.
What if something as simple — as trivial — as a miscalibrated diet is all that’s holding you back from true greatness? Is it worth 15-minutes on the phone to find out?
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